First of all, for this inaugural edition of Atelier 360°, headed by Studio O.di.C, we wanted to identify the “Mood of the Moment”. Drawing on artistic and technological references, Sophie ODIC has formulated proposals for corporate strategies, brand positioning and product development.
- Artificial intelligence (The major technological notion of the moment): presenting it as a tool with high potential for all industries
- The ever-increasing concern for nature: (Vegan and No-fur movements, sustainable development, etc)
- The very present areas of overlap between Male and Female (feminism, “No-gender” or “Gender fluid” movements, etc)